Could your current website benefit from a face lift or a little, shall we say, Botox to help smooth a few natural wrinkles that come with age? We can help you even if you already have a website. There are some basic questions you will need to ask yourself to determine whether or not you can afford to lose business by not updating it.
Is my website currently providing any income?
Have I made enough money to recover the initial and monthly costs of my website?
In what time frame have I or haven't I recovered those costs?
How much traffic do I get on my website each month?
How much of that traffic are unique visitors rather than returning visitors?
Do I have an efficient marketing campaign?
Did I brand all my business cards, commercials, store inserts, stationary, with my URL?
Is my website URL on my store window? Or in a prominent location?
Did I submit my website to all the major search engines?
What did it cost me to advertise in the ValPak last month?
What did it cost me to advertise in the News, Magazines, TV?
Did I see appropriate response in proportion to my advertising dollar spent?
Does my website get updated on a regular basis?
Are my store hours, telephone number, location on my website?
Have my store hours, location, or phone number changed recently?
Did I put any coupons on my website as a thank you to those who visit?
Have I gotten any response to those coupons?
If I am honest with myself, does my website look like it could use just a little work to bring it up to date?
Since I already have an investment online, am I seriously doing what it takes to make money online?